China2017 China Global Money Week



  • Shanghai Banking Association
  • Monetary Authority of Macau
  • Financial Intelligence Office – Macau
  • The Macau Association of Banks
  • China Education Innovation Institute of Beijing Normal University (BNU)
  • Shanghai Pudong Financial Services Bureau
  • Shanghai Pudong Education Bureau
  • Shanghai Minhang Education Bureau
  • Puyang Education Bureau
  • Yunfu Education Bureau
  • Dalian Education Bureau
  • Tianjin Education Bureau
  • Sichuan Education Bureau
  • Education Bureau
  • Jinhua Education Bureau
  • Plan China
  • Shanghai Vibrant Communities
  • Nanjing Radish Child-caring Center
  • Qingdao You and ME
  • Chuangyi Social Work Serving Center
  • Shanghai Grassroots Community
  • Jiangmen Pengjiang Social Work Association
  • JZDD
  • Northeast Normal University
  • Shandong Jianzhu University
  • Tongji University
  • Qushan Primary School
  • 79 schools from Shanghai, Beijing, Suzhou, Guangzhou, Chengdu, Guiyang, Shenzhen, Hangzhou, Jinhua, Hefei, Changzhou, Nanjing, Guangnan.
  • Yongjia Investment Consulting Company’s branches in the provinces of Guangdong, Jilin, Hainan ,Hubei , Shandong, Shanghai, Shanxi, Sichuan
  • Medias including Xinhuanet,,,, CBN, and


  • 126,638


  • 143,700

GMW2017 was celebrated once again in China with three institutions taking the lead in promoting child financial literacy. Shanghai Better Education Center (Be Better) and the Yongjia Investment Consulting Company led the celebrations in Mainland China, while the Macau Institute of Financial Services (MIFS) took the lead in celebrating GMW2017 in Macau.

During GMW2017, Be Better’s financial literacy awareness sessions were offered for children, youth and adults, including sessions on personal finance and employment. Be Better also organized its “Magic Rabbit” financial games and Money Box Challenge for school children. Impressively, Be Better also carried out their annual money research in 49 primary schools in China during GMW2017. Additionally, teachers took the children to visit the central bank and the currency museum. Be Better also organized online courses and offline sessions specifically for parents and teachers.

Additionally, Yongjia organized financial education workshops, lectures, games and a speech competition, as well as visits to schools, universities and corporate companies. The company also updated its online financial education community ( during GMW2017, which attracted more young people to receive financial education at different levels.

During the Week, the Yongjia Financial Education School held an opening ceremony enrolling 15 years old youth. The school specializes in financial education and investment in China, and exposed potential career paths as financial education teachers or investment experts to the participants. Paired with this initiative, Yongjia also launched its WeChat App on financial education in the style of cartoon stories during GMW2017.

In line with the various community-level initiatives, a number of high-level discussions, seminars and other educational sessions were organized by Be Better. The activities attracted people from the financial sector, the education sector and the public sector. Educational sessions included discussions on the potential to create online courses to help teachers, parents, and educators addressed the relevant various issues involved in teaching financial literacy and education to children.

2017 was also the first time that GMW was celebrated in Macau, an unforgettable experience for everyone involved – kids, teenagers, teachers and staff of the participating organizations.

The Opening Ceremony of GMW2017 took place on March 27, and was hosted by the University of Macau. The university also held the Opening Ceremony of its Currency Museum on the same day, just one hour after the kick-off ceremony of GMW. Throughout the Week, Macau Institute of Financial Services (IFS), along with 24 partners, directly reached more than 1600 children and youth, through visits to universities, tours at the Monetary Authority of Macau, learning sessions at the Currency Museum and experiential trips to trading rooms. GMW activities in Macau also included seminars, job shadowing in seven banks, the Day of Finance and Business Economics in one university and a drawing competition. Seminars also covered a wide range of topics including: how to save money, the functions of the local central bank and commercial banks and the importance of the global alliance on Anti-Money Laundering and Countering Financing of Terrorism Act (AML/CFT).

Furthermore, four days before the start of GMW2017, the Macau Institute of Financial Services and participating organizations held a press conference with local media agencies.

2016 China Money Week



  • Aflatoun


  • 14th – 20th of March


  • 11 452

Global Money Week 2016 was celebrated in China with the Shanghai Better Education Development Center "Be Better" leading within the country. The celebrations included multiple types of activities such as in-class lessons, fun and interactive games, creating of their own money boxes and implementation of various club activities following the Aflatoun program.

Be Better China, together with Aflatoun, conducted key activities, reaching 24 schools within the week. The activities targeted children in order to grow and strengthen daily habits, especially their attitude towards saving, spending, and self-awareness. Additionally, Be Better China further expanded its reach this year by implementing a plethora of activities to six cities in China: Beijing, Shanghai, Shenzhen, Chengdu, Guiyang, and Suzhou. In each of these activities and cities, the goal was to influence and teach kids, teachers and parents about how they can approach money and resources more responsibly in their daily lives. However, more than this, Be Better also wanted to emphasize to participants the importance of thinking both of their present and future finances.

One of the unique activities spearheaded by Be Better this year was teaching kids about the concept of an Auction Center. Be Better organized an auction in Beijing Aflatoun Center. The children were so excited to take part at the auction, making bids on things with their “Alfatoun money” while auctioning off their own belongings. At the beginning of the auction, children were going through their Aflatoun money very quickly in making bids. Eventually, they learned how to mark-up prices with the auction paddles at the auction. The auction gave the children an understanding of how to use their money in a proper way in an auction setting.

In ZhuQiao primary school, Be Better organized family survival challenge games with the children. The games helped the children to understand the difficulty of earning money and to start thinking about the concept of saving and spending properly for the future. The game helped them to realize that they may face accidents or unexpected financial costs, emphasizing the importance of reducing risks through the accumulation of assets or buying insurance. The game also helps them to understand the importance of taking part in community activities and interact with people around them.

2015 China Money Week



  • 9th – 17th of March


  • 9 646

Under the leadership of Be Better China, the Global Money Week 2015 celebrations in China witnessed a huge success by reaching to almost 10,000 children through various programs conducted during all the days of the week.

Be Better China partnered with Aflatoun to conduct key activities. Together they were able to reach 23 schools, 356 teachers, 25 parents, and 3670 children from Shanghai, Changzhou, Nanjing, Hefei, and Huishui of the Guizhou province. The key goal of the activities was for the young Chinese to cultivate good habits in their daily life to achieve happiness, which includes components of better self-awareness and learning the importance of saving. This they learned to do by first setting clear goals, identifying the steps they needed to take to achieve these goals, and finding facilitators and methods to motivate them to pursue these goals.

During this period, Be Better also taught kids how to manage their pocket money. Through the Aflatoun Association, Aflatoun kids Autonomous Center, Aflatoun Changing Bank, and the One-Yuan Foundation, kids, teachers and parents learned how to deal with money and make it useful in their daily lives. More importantly, they also learned to build their future finances. The whole array of activities focused on kids and their teachers and parents, teaching them how to plan their future.

A questionnaire-based activity to facilitate discussions about pocket money was also conducted during the week. In the questionnaire, the children were asked questions such as the amount of money they received during Chinese New Year, how they plan to spend it, and how they could grow that money. About 2000 students from 17 schools in Shanghai, Jiangsu province, Sichuan province, Anhui province and Guizhou province participated in the survey. The activity facilitated good discussions.

On 10 March, One Yuan Charity collected 1 Yuan from 1976 children towards the welfare of the vulnerable groups in China.

All throughout the Global Money Week, Be Better ensured that there was focus on the messages of “The habit of saving” and balancing it with good “consumption” or spending that takes into account “people, price, and product”. Through this, Be Better aimed to create more responsible savers and spenders who think not only about themselves, but also about their communities.

Be Better also organized a survival game and a parent-child finance event structured to promote the importance of making a budget to manage their money for their family. A recruitment drive for the Aflatoun Bank at Wujin Tsing Ying Foreign Language School was also conducted. The drive received about 2000 students, a big step in furthering social and financial education in their communities.

2014 China Money Week



  • 10th – 16th of March


  • 250

Be Better and Citi Bank China co-organized Global Money Week 2014 in China. Children and youth between ages 10-17 years participated in exciting activities such as team survival games on financial topics, bank visits at Citi, workshops on money matters and other social topics.

40 students from Nanjing Yangzi Primary School received an in-depth class which followed the Aflatoun curriculum to learn the value of money through team learning exercises. “The Trip of Money” involved 20 primary students between 10-13 years of age, visiting a Citi Bank branch in Beijing to give the participants a brief idea on banks and savings. A workshop on social rights involved 30 college students from Xinwei College, with the aim to teach the students money and social innovations skills. A saving and spending workshop took place at Shanghai Qunxing Vocational school and involved 70 students between 15 and 17 years of age.

A “Free change, really?“ class took place at an Aflatoun learning experience center in Beijing and involved 20 students in the age range of 6-12 years. The class is designed to help the participants learn the truth of free products and services. A “How to Make an Aflatoun Box” class took place in Shanghai Tandog Community Center, and involved teaching 20 primary students how to make and use an Aflatoun Box to satisfy their wishes.

An interactive discussion involved 25 participants from around Shanghai focusing on the subjects such as how to choose a college, how to plan for their future, career planning and how the BeBetter program can improve their decision making in regards to all aspects of their life, including the financial aspects.

2013 China Money Week


  • Better Education Organization (NGO)


  • Social Development Bureau of Yanjjang District


  • 15th - 21st of March


  • 5 021

In China, Global Money Week was celebrated along with Aflatoun week. The event was marked by the participation of ten schools and community centers who organized events and activities during the week.

Children and youth had the opportunity to visit various financial institutions like banks and money museums. Through these practical activities, children were encouraged to receive more knowledge on economy. Students from the participating schools could understand the significance of managing money by the creation of drawings, cartoons and role-plays.

Research-group activities were organized where children could understand the usage of money through comparison of prices of the same stationery in different outlets such as markets and stationery shops. Children could also learn how to manage money in everyday life by learning strategies on bargaining and negotiation of prices.