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2019 United Arab Emirates Global Money Week


  • Abu Dhabi Securities Exchange (ADX)


  • French Business Group, Higher College of Technology (HCT), Zayed University


  • 200


  • 150

Abu Dhabi Securities Exchange (ADX)
Throughout Global Money Week 2019, Abu Dhabi Securities Exchange (ADX) organized a number of initiatives to raise awareness on the subject of financial literacy, amongst university students, high school students, as well as adults. The ADX initiatives including activities such as hosting events, meeting students, organizing workshops and much more. During the Week, ADX launched the Zayed Centre of Excellence for Financial Research at the Higher Colleges of Technology (HCT). The Centre's main objectives include collaborating with HCT on research related to financial inclusion, finance-related data analytics, financial technology services, artificial intelligence, blockchain, data management, areas of innovation in stock markets, different financial instruments, and investment research, in addition to introducing students to research in finance and prepare them for employment in the financial sector in the UAE. ADX also hosted a workshop for the French Business Group in Abu Dhabi on the investment opportunities available to wide sectors of the public on the Exchange, thus increasing their level of financial literacy. The Exchange, furthermore, hosted a student delegation from Zayed University, affirming the Exchange's commitment to pursue academic efforts; develop cooperation with academic institutions to develop investment awareness, and introduce students to the exchange procedures and trading methods in the domestic capital markets.

2018 United Arab Emirates Global Money Week


  • Emirates Foundation


  • Abu Dhabi Securities Exchange (ADX), Abu Dhabi Vocational Education and Training Institute, Higher College of Technology, Skyline University


  • 72


  • 82

Emirates Foundation
Throughout Global Money Week 2018, the Emirates Foundation reached 72 youth through visits to Skyline University, Dubai Women’s College and Abu Dhabi Stock Exchange. University students attended the Foundation’s Financial Literacy Awareness sessions, which were offered to youth and adults. These sessions included the Esref Sah Advanced Financial Literacy Workshop. This personal finance workshop was geared towards youth who were interested in learning more about how to manage finances, save, manage debts, and spend money responsibly. Additionally, on 12 March, the Abu Dhabi Securities Exchange (ADX) was opened by students from Abu Dhabi Vocational Education and Training Institute as part of their GMW celebrations. Students were invited to an information seminar at the Stock Exchange, giving them insight in the role and processes of stock exchanges.

2017 United Arab Emirates Global Money Week


  • Emirates Foundation


  • Abu Dhabi Securities Exchange (ADX)
  • Central Bank UAE
  • General Civil Aviation Authority
  • Petroleum Institute
  • Ajman Youth Center
  • Rouqayah School
  • Visa

Throughout Global Money Week 2017, the Emirates Foundation, along with its key partners, reached out to more than 200 youth through various activities and financial literacy workshops.

During GMW 2017, there were fun arts and crafts activities, visits to the Money Museum at the Central Bank and informational seminars.

Additionally, the Abu Dhabi Securities Exchange (ADX) was festively opened on 27th of March by students from the Petroleum Institute alongside high-level representatives from our partner institutions.

2016 United Arab Emirates Global Money Week


  • Emirates Foundation


  • Baizat
  • Central Bank of United Arab Emirates
  • Abu Dhabi Securities Exchange (ADX)
  • Emirates National Schools
  • Zeinab School
  • Aisha Bint Abi Baker School
  • Al Qarain School
  • Al Noor Training Centre for Children With Special Needs


  • 14th - 20th of March


  • 2 144


  • 2 000

Her Highness, Sheikha Shamma Bint Sultan bin Khalifa Al Nahyan, inaugurated the Esref Sah Central Bank visit by announcing her role as ambassador to the program. She highlighted the importance of financial literacy and shared tips with students on how to lead a more financially responsible life. The students were then introduced to the role of the Central Bank and were given seminars by individual departments such as research, compliance and consumer protection. The day ended by a visit to the money museum where students learned about the origins of money, how many different types of currency exist and why it is so important for the economy.

A savings competition was initiated on 1 March with a school in Sharjah, and all students were given a branded moneybox and were requested to start saving (coins only) for the entire duration of GMW when the competition was brought to a close. They ran the competition with 30 students, and gave them a digital coin banks to save in. The top 5 winners saved 133 US dollars in ten days and an awards ceremony was held at the school and the top three savers were given prizes. Also, Emirates and their partners ran a financial literacy workshop with more than 60 students, and they ended the day by inviting a Shabaab Club member to talk about her own experiences with her children and why it is always important to spend wisely from a very early age.

Financial Literacy Bus workshops, designed by the Emirates Foundation, were ran with students across various schools in the UAE. These workshops were conducted in an interactive mobile bus and covered the fundamentals of financial literacy. Partner schools in Abu Dhabi was selected to take part in a school trip to the stock exchange. The opening “ringing of the bell” ceremony took place, and a session was held by ADX employees on the role of and importance of the stock exchange. A partner school in Abu Dhabi was also selected to take part in a school trip to the Central Bank. The students visited the Money Museum, and a session was held by Central Bank employees to explain about the role and importance of the Central Bank.

Barclay’s also partnered by delivering a workshop on the importance of responsible savings and spending habits, and two of the Esref Sah Shabaab Club members delivered a financial literacy workshop to the 30 students attending the event. A workshop was also ran at the Al Noor Training Centre for Children with Special Needs, which involved a customized money box activity with the students.

“It is crucial to have financial education in young people’s lives to help them plan ahead for their future well-being” Her Highness, Sheikha Shamma Bint Sultan bin Khalifa Al Nahyan, United Arab Emirates
“Whenever all of you are older and bankable, never forget to read the fine print before availing any financial product or service” Wehbe Siham, Barclays Bank, United Arab Emirates

2015 United Arab Emirates Global Money Week


  • Emirates Foundation
  • Baizat
  • Central Bank of UAE
  • Abu Dhabi Securities Exchange (ADX)
  • Emirates National Schools
  • Taweya Sharjah
  • Marina Mall Abu Dhabi
  • Al Noor Training Centre for Children with Special Needs
  • Umm Ommara School for Girls Sharjah
  • Al Qudsiyah School Abu Dhabi


  • 9th - 17th of March


  • 1 751

The Emirates Foundation in the UAE kicked off this year’s Global Money Week celebrations with “Big Bell” where students from the Emirates National Schools visited the Abu Dhabi Securities Exchange (ADX). During their visit the trading bell rang for opening the trading day on March 9th. This was followed up with an interactive information session on what the exchange does, what investment means, and how youth can start making the right investment decisions at a very early age.

The Emirates Foundation Mobile Bus travelled to the Taweya exhibition in Sharjah and received more than 700 visitors. Financial literacy workshops were delivered to students from all ages and more than 35 schools visited the bus.

The Mobile Bus was stationed outside the main entrance of Marina Mall, Abu Dhabi’s largest mall, where students started visiting the bus and explored the information material inside. Fun educational activities took a place during the workshops. That included quizzes on financial literacy topics such as savings, budgeting and investing. Emirates Foundation customized savings mugs were distributed to winners. Inclusion is at the heart of what the Emirates Foundation preaches and practices. Global Money Week reached out to friends at the AL Noor Centre for Special Needs. Fun filled activities were conducted for students of the center. Children were introduced to the bus and then spent an hour familiarizing themselves with the audio-visual aids on board. The iPads in the bus, which are filled with fun and educational games, kept the children engaged for the first half of the session. This was followed up with a savings activity in which the Emirates Foundation customized savings mugs were distributed to all the students and students were taught how the mugs are to be used, why it’s important to save and all the great things we can buy with our savings!

The Emirates Foundation met with the young girls from the Umm Ommara School two weeks prior to Global Money Week and organized a savings competition. Students were given two weeks to save as much money as they could, and the top 5 savers were awarded prizes. The students made a total saving amounting to $163. Students also participated in an activity, where they were asked “why they wanted to save” and to depict that through a drawing.

Global Money Week activities were wrapped up by taking out school students to the Central Bank of the UAE. The first hour comprised of a talk organized by the Central Bank which explained the role and importance of the bank. This was followed up by a visit around the bank and to the money museum. At the end, the hosts at central bank had organized a fun quiz for the students, and winners were given small trinkets to remember their visit.

2014 United Arab Emirates Global Money Week


  • Emirates Foundation and Baizat
  • United Arab Emirates University (UAE)


  • 17th - 18th of March


  • 10 000

The Emirates Foundation, Baizat and United Arab Emirates University, organized a range of financial-themes activities on the UAE University womens’ campus in Al-Ain for students to learn about money management, banking services and entrepreneurship. These activities included: An interactive bus full of activities and games for attendees, specially recorded videos of speakers on personal finance and talks from successful local Entrepreneurs ,goody bags and information packs and the possibility to sign up for future personal finance seminars.

Esref Sah is a nationwide financial literacy program. The program takes the form of an interactive bus that addresses the challenges related to personal finance faced by youth in the UAE. On the bus, students were able to speak to members of the Esref Sah team, sample a collection of specially selected personal finance apps preloaded on iPads, listen to inspirational stories from Entrepreneurs such as Alia Mazrouei (founder of the Just Falafel restaurant chain) and register their interest to attend future seminars regarding personal finance. With over 10 000 students registered at the womens’ UAEU campus there was a regular flow of students throughout the day visiting the bus to learn and discuss with the Esref Sah team.

Learn more:

2013 United Arab Emirates Global Money Week


  • Baizat


  • 50


  • Daily Al Bayanel

The founder of Baizat Sala Al-Halyanh sat down with children and parents, advising them on ways to make managing money fun in the household. The next day, one of the parents notified that her daughter was excited by the idea of saving to make her goals. Previously she never understood the value of money as anything other than a toy - now she has her own savings account and has encouraged her 2 sisters to have one, also!

Global Money Week in the United Arab Emirates took place with a public speaking at the Sharjah University followed by a savings activity with the involvement of children and their parents. Baizat’s mission was to raise awareness for the importance of financial education and inclusion and they accomplished that by articles published on Baizat.com and in Al Bayan newspaper and with the involvement of social media.