2018 China Global Money Week


  • Lin'an Yongjia Investment Consulting Company
  • Macau Institute of Financial Services (IFS), City University of Macau (City U)
  • Sesame Workshop
  • Shanghai Better Education Development Center


  • Banco Comercial de Macau (BCM), Banco Delta Asia, Banco Nacional Ultramarino (BNU), Bank of China (BoC), Bank of Communications of China, Changhzou Spring Public Service Center, Dalian Cheng Guo Social Work Center, Financial Intelligence Office (FIO), Guandong Yuanfang Finance Education Team, Hangzhou Rain and Dew Social Work Service Center, Harbin Youth Social Work Center, ICBC, Institute of European Studies of Macau (IEEM), Jiaxing Pick Up Start Teenager Social Work Center, Judiciary Police of Macau, Kunshan Golden Cradle Child Health Care, Luso International Bank, Macao Polytechnic Institute (MPI), Macau Chinese Bank, Macau University of Science and Technology (MUST), Monetary Authority of Macau (AMCM), Nanjing Collaborators Community Development Center, Northeast Normal University, Our Lady of Fatima School, Portuguese School of Macau (EPM), S. João de Brito Middle School, Sesame Workshop local teams in Bangladesh, Brazil, China, India and United States, Shanghai Fuyuan Social Work Center, Shanghai Loving Homes Community Youth Volunteer Association, Social Security Fund (Macau), Suzhou Qidian Social Work Service Center, Suzhou Yijiale Service Center, Tai Fung Bank, The Macau Association of Banks (ABM), The Macau Insurers Association (MIA), University of Macau (UM), University of Saint Joseph (USJ), Well Link Ban, Wing Long Bank, Wuhan Mr Bi Campus Employment Guidance Center, Wuxi Dresdner Development of Public Cultural Center, Xi'an Kaiyuan Investment Education School, Xin Hua School, Yijinhuoluogi Family Center, Shanxi GDS, Yongjia Investment Consulting Company Headquarter, Yongjia Investment Hubei, Yongjia Investment Shandong Branch, Yongjia Investment Sichuan, Yunnan Heart to Heart Community Care, Zhaoyuan Linkage Development Services Center of Social Organizations, 5 community pavilions, 68 schools


  • 37 552


  • 83 918

Shanghai Better Education Development Center
Throughout Global Money Week 2018, the Better Center, along with its partners reached 29,086 children and youth through competitions, games, online lectures, visits, investigations, and videos. During the GMW 2018, Financial Literacy Awareness sessions were offered for children, youth and for adults this included sessions for finance courses, employment project preaching. The Center organized “happy chicken” financial board games, reading, lucky money interview, and a shopping trip in the primary schools. Additionally, The Center organized online courses to help them solve some problems about class management. Furthermore, The Center designed a “10rmb”survival challenge for children in the community and took them to visit some financial institutions, such as local banks and museums to learn more about money. Finally, the Center conducted research on rural youth employment needs and their current circumstances.

Sesame Workshop
Global Money Week, an initiative of Child & Youth Financial International, one of Dream, Save, Do’s global advisory partners, is an annual financial awareness campaign built to inspire children and young people to learn about money matters, livelihoods and entrepreneurship. These themes closely align with Dream, Save, Do and so felt the Week provided a wonderful opportunity to promote their work. In preparation for Global Money Week, Sesame Workshop created and sent out a social media guide with sample posts and hashtags to all our local Dream, Save, Do production teams. Sesame Workshop China generated a post about saving, spending, and sharing for Global Money Week. The post was distributed via Sesame China WeChat channel on 15 March. There was a total of 4,200 views and 60 likes. Sesame Workshop also coordinated events with local teams in Bangladesh, Brazil, India and the United States.

Lin'an Yongjia Investment Consulting Company
During Global Money Week 2018, the Yongjia Investment Consulting Company, along with its partners, reached more than 6000 children and youth. The company organized a range of events, including games, seminars and visits to universities and corporate companies. Yongjia Investment updated its website and app and opened its Finance Education School to the public, ensuring young people received the necessary financial education. The company opened an online course for financial education, targeting children below the age of 12. More than 100 youth registered for the course during the Week, with numbers continuing to increase in the following days.

Macau Institute of Financial Services (IFS)
GMW2018 was the second consecutive year for Macau to celebrate Global Money Week (GMW), under the leadership of the Macau Institute of Financial Services (IFS). The opening ceremony took place on 12 March and was hosted by the City University of Macau. Throughout the Week, GMW activities involved more than 2,000 children and youth, through visits to the Monetary Authority of Macau, Judiciary Police and a major bank in Macau. Children also participated in seminars and job shadowing in eleven bank branches. A drawing competition was also organized for the children. The seminars covered a wide range of topics, including “The Importance of Saving Money”, the functions of the local central bank and commercial banks, fighting financial fraud and the role of the central provident fund.

2017 China Global Money Week



  • Shanghai Banking Association
  • Monetary Authority of Macau
  • Financial Intelligence Office – Macau
  • The Macau Association of Banks
  • China Education Innovation Institute of Beijing Normal University (BNU)
  • Shanghai Pudong Financial Services Bureau
  • Shanghai Pudong Education Bureau
  • Shanghai Minhang Education Bureau
  • Puyang Education Bureau
  • Yunfu Education Bureau
  • Dalian Education Bureau
  • Tianjin Education Bureau
  • Sichuan Education Bureau
  • Education Bureau
  • Jinhua Education Bureau
  • Plan China
  • Shanghai Vibrant Communities
  • Nanjing Radish Child-caring Center
  • Qingdao You and ME
  • Chuangyi Social Work Serving Center
  • Shanghai Grassroots Community
  • Jiangmen Pengjiang Social Work Association
  • JZDD
  • Northeast Normal University
  • Shandong Jianzhu University
  • Tongji University
  • Qushan Primary School
  • 79 schools from Shanghai, Beijing, Suzhou, Guangzhou, Chengdu, Guiyang, Shenzhen, Hangzhou, Jinhua, Hefei, Changzhou, Nanjing, Guangnan.
  • Yongjia Investment Consulting Company’s branches in the provinces of Guangdong, Jilin, Hainan ,Hubei , Shandong, Shanghai, Shanxi, Sichuan
  • Medias including Xinhuanet,,,, CBN, and


  • 126,638


  • 143,700

GMW2017 was celebrated once again in China with three institutions taking the lead in promoting child financial literacy. Shanghai Better Education Center (Be Better) and the Yongjia Investment Consulting Company led the celebrations in Mainland China, while the Macau Institute of Financial Services (MIFS) took the lead in celebrating GMW2017 in Macau.

During GMW2017, Be Better’s financial literacy awareness sessions were offered for children, youth and adults, including sessions on personal finance and employment. Be Better also organized its “Magic Rabbit” financial games and Money Box Challenge for school children. Impressively, Be Better also carried out their annual money research in 49 primary schools in China during GMW2017. Additionally, teachers took the children to visit the central bank and the currency museum. Be Better also organized online courses and offline sessions specifically for parents and teachers.

Additionally, Yongjia organized financial education workshops, lectures, games and a speech competition, as well as visits to schools, universities and corporate companies. The company also updated its online financial education community ( during GMW2017, which attracted more young people to receive financial education at different levels.

During the Week, the Yongjia Financial Education School held an opening ceremony enrolling 15 years old youth. The school specializes in financial education and investment in China, and exposed potential career paths as financial education teachers or investment experts to the participants. Paired with this initiative, Yongjia also launched its WeChat App on financial education in the style of cartoon stories during GMW2017.

In line with the various community-level initiatives, a number of high-level discussions, seminars and other educational sessions were organized by Be Better. The activities attracted people from the financial sector, the education sector and the public sector. Educational sessions included discussions on the potential to create online courses to help teachers, parents, and educators addressed the relevant various issues involved in teaching financial literacy and education to children.

2017 was also the first time that GMW was celebrated in Macau, an unforgettable experience for everyone involved – kids, teenagers, teachers and staff of the participating organizations.

The Opening Ceremony of GMW2017 took place on March 27, and was hosted by the University of Macau. The university also held the Opening Ceremony of its Currency Museum on the same day, just one hour after the kick-off ceremony of GMW. Throughout the Week, Macau Institute of Financial Services (IFS), along with 24 partners, directly reached more than 1600 children and youth, through visits to universities, tours at the Monetary Authority of Macau, learning sessions at the Currency Museum and experiential trips to trading rooms. GMW activities in Macau also included seminars, job shadowing in seven banks, the Day of Finance and Business Economics in one university and a drawing competition. Seminars also covered a wide range of topics including: how to save money, the functions of the local central bank and commercial banks and the importance of the global alliance on Anti-Money Laundering and Countering Financing of Terrorism Act (AML/CFT).

Furthermore, four days before the start of GMW2017, the Macau Institute of Financial Services and participating organizations held a press conference with local media agencies.

2016 China Money Week



  • Aflatoun


  • 14th – 20th of March


  • 11 452

Global Money Week 2016 was celebrated in China with the Shanghai Better Education Development Center "Be Better" leading within the country. The celebrations included multiple types of activities such as in-class lessons, fun and interactive games, creating of their own money boxes and implementation of various club activities following the Aflatoun program.

Be Better China, together with Aflatoun, conducted key activities, reaching 24 schools within the week. The activities targeted children in order to grow and strengthen daily habits, especially their attitude towards saving, spending, and self-awareness. Additionally, Be Better China further expanded its reach this year by implementing a plethora of activities to six cities in China: Beijing, Shanghai, Shenzhen, Chengdu, Guiyang, and Suzhou. In each of these activities and cities, the goal was to influence and teach kids, teachers and parents about how they can approach money and resources more responsibly in their daily lives. However, more than this, Be Better also wanted to emphasize to participants the importance of thinking both of their present and future finances.

One of the unique activities spearheaded by Be Better this year was teaching kids about the concept of an Auction Center. Be Better organized an auction in Beijing Aflatoun Center. The children were so excited to take part at the auction, making bids on things with their “Alfatoun money” while auctioning off their own belongings. At the beginning of the auction, children were going through their Aflatoun money very quickly in making bids. Eventually, they learned how to mark-up prices with the auction paddles at the auction. The auction gave the children an understanding of how to use their money in a proper way in an auction setting.

In ZhuQiao primary school, Be Better organized family survival challenge games with the children. The games helped the children to understand the difficulty of earning money and to start thinking about the concept of saving and spending properly for the future. The game helped them to realize that they may face accidents or unexpected financial costs, emphasizing the importance of reducing risks through the accumulation of assets or buying insurance. The game also helps them to understand the importance of taking part in community activities and interact with people around them.

2015 China Money Week



  • 9th – 17th of March


  • 9 646

Under the leadership of Be Better China, the Global Money Week 2015 celebrations in China witnessed a huge success by reaching to almost 10,000 children through various programs conducted during all the days of the week.

Be Better China partnered with Aflatoun to conduct key activities. Together they were able to reach 23 schools, 356 teachers, 25 parents, and 3670 children from Shanghai, Changzhou, Nanjing, Hefei, and Huishui of the Guizhou province. The key goal of the activities was for the young Chinese to cultivate good habits in their daily life to achieve happiness, which includes components of better self-awareness and learning the importance of saving. This they learned to do by first setting clear goals, identifying the steps they needed to take to achieve these goals, and finding facilitators and methods to motivate them to pursue these goals.

During this period, Be Better also taught kids how to manage their pocket money. Through the Aflatoun Association, Aflatoun kids Autonomous Center, Aflatoun Changing Bank, and the One-Yuan Foundation, kids, teachers and parents learned how to deal with money and make it useful in their daily lives. More importantly, they also learned to build their future finances. The whole array of activities focused on kids and their teachers and parents, teaching them how to plan their future.

A questionnaire-based activity to facilitate discussions about pocket money was also conducted during the week. In the questionnaire, the children were asked questions such as the amount of money they received during Chinese New Year, how they plan to spend it, and how they could grow that money. About 2000 students from 17 schools in Shanghai, Jiangsu province, Sichuan province, Anhui province and Guizhou province participated in the survey. The activity facilitated good discussions.

On 10 March, One Yuan Charity collected 1 Yuan from 1976 children towards the welfare of the vulnerable groups in China.

All throughout the Global Money Week, Be Better ensured that there was focus on the messages of “The habit of saving” and balancing it with good “consumption” or spending that takes into account “people, price, and product”. Through this, Be Better aimed to create more responsible savers and spenders who think not only about themselves, but also about their communities.

Be Better also organized a survival game and a parent-child finance event structured to promote the importance of making a budget to manage their money for their family. A recruitment drive for the Aflatoun Bank at Wujin Tsing Ying Foreign Language School was also conducted. The drive received about 2000 students, a big step in furthering social and financial education in their communities.

2014 China Money Week



  • 10th – 16th of March


  • 250

Be Better and Citi Bank China co-organized Global Money Week 2014 in China. Children and youth between ages 10-17 years participated in exciting activities such as team survival games on financial topics, bank visits at Citi, workshops on money matters and other social topics.

40 students from Nanjing Yangzi Primary School received an in-depth class which followed the Aflatoun curriculum to learn the value of money through team learning exercises. “The Trip of Money” involved 20 primary students between 10-13 years of age, visiting a Citi Bank branch in Beijing to give the participants a brief idea on banks and savings. A workshop on social rights involved 30 college students from Xinwei College, with the aim to teach the students money and social innovations skills. A saving and spending workshop took place at Shanghai Qunxing Vocational school and involved 70 students between 15 and 17 years of age.

A “Free change, really?“ class took place at an Aflatoun learning experience center in Beijing and involved 20 students in the age range of 6-12 years. The class is designed to help the participants learn the truth of free products and services. A “How to Make an Aflatoun Box” class took place in Shanghai Tandog Community Center, and involved teaching 20 primary students how to make and use an Aflatoun Box to satisfy their wishes.

An interactive discussion involved 25 participants from around Shanghai focusing on the subjects such as how to choose a college, how to plan for their future, career planning and how the BeBetter program can improve their decision making in regards to all aspects of their life, including the financial aspects.

2013 China Money Week


  • Better Education Organization (NGO)


  • Social Development Bureau of Yanjjang District


  • 15th - 21st of March


  • 5 021

In China, Global Money Week was celebrated along with Aflatoun week. The event was marked by the participation of ten schools and community centers who organized events and activities during the week.

Children and youth had the opportunity to visit various financial institutions like banks and money museums. Through these practical activities, children were encouraged to receive more knowledge on economy. Students from the participating schools could understand the significance of managing money by the creation of drawings, cartoons and role-plays.

Research-group activities were organized where children could understand the usage of money through comparison of prices of the same stationery in different outlets such as markets and stationery shops. Children could also learn how to manage money in everyday life by learning strategies on bargaining and negotiation of prices.